{"id":14003,"date":"2025-05-26T07:00:18","date_gmt":"2025-05-26T10:00:18","guid":{"rendered":"https:\/\/industriall.ai\/blog\/?p=14003"},"modified":"2025-05-26T09:03:54","modified_gmt":"2025-05-26T12:03:54","slug":"transformacao-digital-na-industria","status":"publish","type":"post","link":"https:\/\/industriall.ai\/blog\/transformacao-digital-na-industria","title":{"rendered":"Como a ind\u00fastria pode superar as barreiras da transforma\u00e7\u00e3o digital"},"content":{"rendered":"<h6 class=\"article-editor-paragraph article-editor-content__has-focus\"><em>Por <\/em><a class=\"article-editor-mention\" contenteditable=\"false\" href=\"https:\/\/www.linkedin.com\/article\/edit\/7331637734396112899\/?author=urn%3Ali%3Afsd_company%3A19173195#\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" data-type=\"mention\" data-entity-urn=\"urn:li:fsd_profile:ACoAAAKKXDUB5bbiW3U4VkZJNSvJcfJm62tEe24\">Rodrigo Dal Moro<\/a><em>, CEO da IndustriALL<\/em><\/h6>\n<p class=\"article-editor-paragraph\">Em 25 de maio, celebramos o <a href=\"https:\/\/industriall.ai\/blog\/tendencias-industria-brasileira\">Dia da Ind\u00fastria<\/a> \u2014 uma data para reconhecer a import\u00e2ncia do setor na economia e tamb\u00e9m refletir sobre seus pr\u00f3ximos passos. Entre esses desafios, destaca-se a <strong data-start=\"1035\" data-end=\"1073\">transforma\u00e7\u00e3o digital na ind\u00fastria<\/strong>, um dos temas mais latentes e desafiadores da atualidade.<\/p>\n<p class=\"article-editor-paragraph\">Embora o conceito n\u00e3o seja novo, a digitaliza\u00e7\u00e3o ainda enfrenta barreiras para ser implementada no ch\u00e3o de f\u00e1brica. E elas n\u00e3o s\u00e3o apenas tecnol\u00f3gicas. Faltam estrat\u00e9gias claras e bem definidas, integra\u00e7\u00e3o entre \u00e1reas, m\u00e3o de obra preparada e, muitas vezes, um entendimento profundo do problema que se pretende resolver com tecnologia.<\/p>\n<p class=\"article-editor-paragraph\">Seria muito c\u00f4modo apontar que essa \u00e9 uma falha exclusiva da ind\u00fastria, mas n\u00e3o compartilho dessa vis\u00e3o. Por isso, defendo que uma abordagem mais justa seja uma \u201cculpa compartilhada\u201d entre o setor industrial e as empresas de tecnologia. \u00c9 parte do nosso trabalho ajudar a identificar gargalos e sugerir caminhos para solucion\u00e1-los.<\/p>\n<p>Com mais de 15 anos liderando projetos de transforma\u00e7\u00e3o digital no setor industrial por todo o Brasil, se tornou muito claro que n\u00e3o basta \u201ccolocar tecnologia\u201d. \u00c9 preciso <strong>construir confian\u00e7a e maturidade digital<\/strong>, passo a passo, de forma progressiva e gradual. E isso come\u00e7a com tr\u00eas movimentos fundamentais:<\/p>\n<ul>\n<li class=\"article-editor-paragraph\">\ufe0f<strong>Mapear os gargalos e dores reais do neg\u00f3cio:<\/strong> Digitalizar por digitalizar leva a solu\u00e7\u00f5es caras e subutilizadas. A transforma\u00e7\u00e3o come\u00e7a quando a ind\u00fastria olha para seus dados, seus processos e identifica onde realmente a tecnologia pode gerar valor \u2014 seja aumentando produtividade, reduzindo custos ou otimizando tarefas.<\/li>\n<li class=\"article-editor-paragraph\"><strong>Trazer as pessoas para o centro da mudan\u00e7a:<\/strong> A tecnologia s\u00f3 transforma quando \u00e9 adotada. Envolver as equipes desde o in\u00edcio, capacitar e comunicar os porqu\u00eas s\u00e3o a\u00e7\u00f5es essenciais para evitar resist\u00eancia e garantir resultados.<\/li>\n<li class=\"article-editor-paragraph\"><strong>Come\u00e7ar pequeno, mas com prop\u00f3sito:<\/strong> Pilotos bem estruturados, com metas claras e mensura\u00e7\u00e3o de impacto, ajudam a provar valor rapidamente e escalar com mais seguran\u00e7a. \u00c9 assim que temos atuado com nossos clientes na <a class=\"article-editor-mention\" contenteditable=\"false\" href=\"https:\/\/www.linkedin.com\/article\/edit\/7331637734396112899\/?author=urn%3Ali%3Afsd_company%3A19173195#\" target=\"_blank\" rel=\"noopener noreferrer nofollow\" data-type=\"mention\" data-entity-urn=\"urn:li:fsd_company:19173195\">IndustriALL<\/a> \u2014 e temos visto ind\u00fastrias de todos os tipos avan\u00e7arem com consist\u00eancia.<\/li>\n<\/ul>\n<p class=\"article-editor-paragraph\">Em resumo, a boa not\u00edcia \u00e9 que a <a href=\"https:\/\/industriall.ai\/blog\/entenda-uma-industria-conforme-o-seu-nivel-tecnologico\">transforma\u00e7\u00e3o digital<\/a> na ind\u00fastria j\u00e1 est\u00e1 em curso \u2014 e acelerando. Solu\u00e7\u00f5es com uso de intelig\u00eancia artificial, otimiza\u00e7\u00e3o de processos e monitoramento em tempo real j\u00e1 deixaram de ser promessa para se tornarem pr\u00e1tica na ind\u00fastria brasileira. E os resultados disso j\u00e1 s\u00e3o claros no dia a dia da opera\u00e7\u00e3o.<\/p>\n<p class=\"article-editor-paragraph\">Nesse Dia da <a href=\"https:\/\/www.gov.br\/mdic\/\">Ind\u00fastria<\/a>, fica o convite: que possamos continuar avan\u00e7ando com estrat\u00e9gia, protagonismo e colabora\u00e7\u00e3o na <strong data-start=\"1716\" data-end=\"1754\">transforma\u00e7\u00e3o digital na ind\u00fastria<\/strong>. Porque o futuro da ind\u00fastria \u00e9 digital \u2014 e ele j\u00e1 come\u00e7ou!<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Por Rodrigo Dal Moro, CEO da IndustriALL Em 25 de maio, celebramos o Dia da Ind\u00fastria \u2014 uma data para reconhecer a import\u00e2ncia do setor na economia e tamb\u00e9m refletir sobre seus pr\u00f3ximos passos. Entre esses desafios, destaca-se a transforma\u00e7\u00e3o digital na ind\u00fastria, um dos temas mais latentes e desafiadores da atualidade. Embora o conceito [&hellip;]<\/p>\n","protected":false},"author":20,"featured_media":14008,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"inline_featured_image":false},"categories":[82],"tags":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v20.6 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Como a ind\u00fastria pode superar as barreiras da transforma\u00e7\u00e3o digital | Blog IndustriALL<\/title>\n<meta name=\"description\" content=\"No Dia da Ind\u00fastria, refletimos sobre os desafios e avan\u00e7os da transforma\u00e7\u00e3o digital no Brasil. 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